Activity: gather 2 examples of treatments/ pitch packs for film and animation – Identify 3 strengths and weaknesses for each pitch pack
strengths:
- episode examples
- shows the character’s personalities well and their future developments
- very compelling
weaknesses:
- unorganized – all over the place and a bit incoherent
- no storyline?
- lack of visuals
strengths:
- really great visuals and character descriptions
- environment is fleshed out and coherent
- lots of concept art
weaknesses:
- too many side characters
- too long
- can be confusing

Pros:
- Simple and minimalistic due to more of the reliance on shapes. This also means strong silhouettes.
- Easier to rig and animate.
- Popping colors are typically used so feels more captivating over textures (easier to be cohesive)
- The simplicity could also mean more room for experimenting such as with masking and textures.
Cons:
- Strong association with commercial work and marketing, hard to engage an audience.
- May be too simple, not as much room for personalization.
- Expressions could be more limited due to the more geometric forms.

Pro:
- more room for personalization and experimentation in terms of texture and overall style.
- Could rely more on using low poly models and allowing the textures to do more of the work.
- Graphic novel like, adhering to trends and art that we are familiar with prior to the concept of 3D.
Cons: - More time consuming as its more handcrafted.
- more difficult to be coherent with a team and gain that sense of uniformity.
- larger skill set required